Calvin Klein

Projects for Calvin Klein by Carter design group include.

DESIGN | MANUFACTURE

A new fragrance has to leap out from a crowded store. CK One Shock did just that. The giant bottles with their neon pink and lime green graffiti logos oozed edgy, urban cool.

They also had to be exact replicas of the actual product bottles. Better than that, they were exactly what the brand needed for its target market.

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